SEO Specialist / Expert Job in Pakistan
Instructor Brandon , Pakistan Gallery Job

Experience
3 Years
Salary
40,000 - 55,000 PKR
Job Type
Job Shift
Job Category
Requires Traveling
No
Career Level
Telecommute
No
Qualification
Bachelors or equivalent
Total Vacancies
1 Job
Posted on
May 21, 2020
Last Date
Aug 21, 2020
Location(s)

Job Description

We are looking for an SEO expert to manage all search engine optimization activities. He/She will be responsible for managing all SEO activities by implementing advance techniques such as content strategy, link building and keyword strategy to increase rankings on all major search networks. He/She will work together with the Marketing team on stages creation, keep our SEO strategy always updated. Own our Local SEO and Social SEO, keeping us ahead as reference for optimization on Google, Youtube and Linkedin.

Responsibilities

  • Optimize pages with SEO OnPage techniques
  • Track Link Building activities, directing efforts. Seek opportunities to create links.
  • Create monitoring reports to measure the outcome of SEO actions for quick decision-making.
  • Continuously analyze structural problems of the site.
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  • Perform ongoing keyword discovery, expansion and optimization
  • Develop and implement link building strategy. Track Link Building activities, directing efforts to seek opportunities to create links.
  • Create monitoring reports to measure the outcome of SEO actions for quick decision-making.
  • Recommend creation of new pages and website structure with focus on generation of qualified traffic.
  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track, report, and analyze website analytics using Google Analytics, Ad words
  • Knowledge and experience in WordPress
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
  • Plan, develop and implement our SEO strategy
  • Identify our buyer persona to better target identified audiences
  • Collect and analyze data, research competitors and identify trends

Job Specification

Requirements

  • Advanced knowledge about SEO (HTML, sitemap, robots, breadcrumb, schema) programming.
  • In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Proven SEM experience managing PPC campaigns across Google, Linkedin.
  • Solid understanding of performance marketing, conversion, and online customer acquisition
  • Knowledge of ranking factors and search engine algorithms
  • Stay Up-to-date with the latest trends and best practices in SEO and SEM
  • An analytical mind and interest in using data to optimize and scale SEO strategies.
  • Knowledge of SEO Fundamentals (On-Page SEO & Off-Page SEO)
  • WordPress, HTML & CSS experience
  • Should have good communication and English writing skills
  • Plan, develop and implement SEO Standards
  • Research and identify target keywords and implement them within content
  • Advanced knowledge about SEO (HTML, sitemap, robots, breadcrumb, schema) programming.
  • Experience of at least 2 year in the digital market and as a SEO Analyst/Specialist

Tools

  • Google Search Console
  • SEMrush
  • Keyword Planner
  • SEOquake
  • Excel
  • Google Analytics

Instructor Brandon

Information Technology and Services - Lahore, Pakistan
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